LG Details New Design Language and I'm Freaking Out

I had an alternate title for this post, but I didn’t want LG to get mad at me. It had to do with the personification of the company getting really, really stoned and heading off into the woods in order to have an epiphany. The epiphany is that people aren’t buying its phones because the hardware is plain boring and lacks any type of imagination. LG would emerge from the woods, having kissed the snake and made love to the trees, filled with a sense of inspiration to design its next great smartphone. It was glorious. Anyway, here’s the news.

LG has been inspired by nature and is detailing its new hardware design language. This is major news, people.

According to its blog post, LG has a new minimalistic design language for its upcoming phone and it’s, “a nod to the natural world with a visual form factor that differs from the industry trend and features a ‘Raindrop’ camera and front-back symmetrical curves, among other evolutionary design departures from previous LG mobile devices.”

I’m telling you, LG’s design team took a trip to the desert with some special cactus and are ready to make a comeback. I am legit excited for this phone and all we have are these sketches.

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